The presentation included the generation “puzzle” of today’s society, trends, habits and attitudes of Greek citizens as they approach 2020, their relationship with media, technology & e-commerce, youth relationships in the online era, intentions, habits and attitudes towards GDPR and consumers expectations from the Customer Experience offered by organisations/corporations.  The event was held within the context of educational trips organized by Alpha Learning on behalf of the Lancaster University MBA, where students from Ghana, China and other countries had the opportunity to participate, with utmost interest for the vast knowledge and appreciation for our country.

See the presentation here

One of the most interesting contributions at this year’s 6^th Digital Banking Forum which was organized by Ethos Media on March 21, 2019 was Anna Karadimitriou’s, titled “It’s not about Transformation, its’ about Shift”.  Anna has more than 25 years of experience in consumer insights, and with her 5-year specialization and international accreditation on Customer Experience (CXPA), is one of the few qualified professionals on CX in Greece.  Anna’s presentation focused on the Banking Sector, showing how NPS has developed in the last 3 years that Banks are becoming more digitalized, presented successful case studies and concluded with the “Do’s” and “Dont’s” of a successful CX focused organization of today: a shift in the culture, a focus on the customer, and a holistic approach using technology as a vehicle to continuously offer an always improving customer experience that every citizen expects from his/her Bank today.

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Valeria Tsamis, Managing Director of Focus Bari, presented the findings of a large-scale Qualitative and Quantitative Study that Focus Bari conducted among ACEO Members (Association of Chief Executive Officers). The presentation took place at ACEO’s General Assembly 2019 which was held on Wednesday, March 6th 2019 at the auditorium of the OTE Academy. The survey’s results were extremely interesting and fruitful, for they comprise a key evaluation tool and a future strategies and tactics guidance mechanism for ACEO.

We believe in love and we decided to record the facts with numbers!

See the results here!