myFocus

Did you believe we are in measurements?

No. At Focus Bari we don’t count numbers. We focus on people.

30 years of reliability in Market Research

We transform data into knowledge

Through our creative inspiration and state-of-the art technology, we transform consumer data to successful business guidelines.

We offer solutions and long-term relationships

Supporting businesses’ healthy growth through in-depth understanding and successful fulfillment of their consumers’ needs

News

Ceo Clubs Forum - The Story Behind the Quote

At the Divani Apollon Palace, leading executives and members of the Ceo Clubs Greece, they told their own story, their own example.

Xenia Kourtoglou, using a quote by Miguel de Cervantes, spoke of everything she is getting courage from in order to continue her journey.

8th Panorama of Entrepreneurship & Career Development

A three-day event aimed at informing young people about trends and opportunities for entrepreneurship and employment, while at the same time highlighting innovation and extroversion, was completed yesterday with great success.

Valeria Tsami presented at the "Woman as Entrepreneur or Executive: Challenges and Opportunities" panel, research results for female entrepreneurs and women on leadership, and also referred to the Greek women who are now making their first steps.

Anna Karadimitriou's interview for Design Thinking

Anna Karadimitriou speaks at the Marketing Week for her five-day training from the Design Thinkers Academy team in England, where, together with around 30 other professionals from around the world, they have been asked to solve a complex problem.

What did she get from this experience? What knowledge brought back to Focus Bari and how has it turned into a valuable tool for the whole market? Is it true that Design Thinking comes to translate customer needs into creative solutions?
See the interview here

 

9th Conference & Exhibition of Entrepreneurship and Communication in Health

At the Concert Hall, the 9th Workshop & Exhibition of Entrepreneurship and Health Communication was completed with great success, which attracted many executives of the sector. Pharmaceutical specialists, as well as doctors and business executives, were at the event to learn about the latest developments and exchange views and opinions.

Xenia Kourtoglou talked about the value of e-commerce and customer experience for Greek e-shoppers and their typologies in the pharmaceutical field.

 

&Services

Our approach always meets your goals

Choosing some of the most common cases where market research is not only necessary but can be proven valuable, even crucial, we use this section to outline some of our basic strategic approaches to our clients' needs, so you can get a preview of the way we work at Focus Bari: Forming a tight team with you, first we work towards fine tuning your objectives, and then we design the optimum solution using the ideal combination of our knowledge, experience and knowhow, backdata, infra-structure, and variety of exclusive (international and local) research "tools" and methodologies.

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Products

Bari S.M.A.R.T.

At Focus Bari we are proud to boast for our Media Surveys success, a success which stems from our strategy, investment, initiative on the specific research sector since our launch.

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Market Research

Focus on Why: Qualitative research at Focus Bari

Within the contemporary context of booming technology and big data, Focus Bari aims at making the best out of the timeless value of Qualitative research; the most direct, exploratory and analytical kind of research is being constantly challenged to adapt to the new environment.

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Focus on Tech Life

FOCUS BARI has always been monitoring all key developments in the Greek society; to this end, we started measuring the relationship of Greek people with mobile telephony since its launch in 1993; two years later, in 1995 we started measuring the penetration of internet among the Greeks, and that of broadband upon its launch in 2008.

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Experiences Survey

3 Reasons for enrolling in our Syndicated Experiences Survey

Join a study that directly evaluates Greek consumers’ experiences with a variety of industries, surpassing client lists and touchpoints.

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Focused Reports

Markets evolve and people change. As far as your audience is concerned, look beyond what “you think you know” and connect with it “as they really are”
Focused reports give you an analytic feedback on consumption and lifestyle habits as well as technology literacy and Media consumption of the audience of your interest either this regards demographic subgroups or industry related targets

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Focus on Wisdom

The workshops that we design and conduct at Focus Bari aim at creating and defining the most appropriate strategies and action plans for your business, and, through their group dynamics techniques, succeed in absolutely empowering your working teams.

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Your answers make the difference

Register now. Reply to questionnaires. Win. Improve your life. Focus Bari. 30 years now, we are the question in every one of your answers.

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Clients